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Name:
Jeff Fisher
Company:
Jeff Fisher LogoMotives
Job title:
Engineer of Creative Identity
Services:
Jeff Fisher LogoMotives helps businesses and organizations
stay on track through creative, innovative, affordable and
award-winning identity design
Practising since:
1980
Country:
USA
City:
Portland, OR
URL:
www.jfisherlogomotives.com
Email:
Jeff
Selected client list:
Eid Access
Reed College
State of Oregon
Joy Creek Nursery
Businesses and organizations around the world
KidStuff Public Relations
Success story:
After reading about my business in the book "Off The Wall
Marketing Ideas," a potential client contacted me with an
emergency project. The Wall Street Journal was doing a cover
story on her business in six days and she did not have an
identity for the firm. I sent her my promotional materials,
an estimate and a project agreement via FedEx for a Saturday
delivery.
Sunday evening I got the go-ahead to proceed on the project
and a signed agreement was faxed to my home studio. By mid-morning
Monday I had emailed several rough concepts to the seven business
partners in six different US cities. Through email and phone
feedback a logo design was finalized by the end of the afternoon
and sent to the firm creating the website.
In this VERY unusual case the identity was actually created
in just under 24 hours. The site, with new logo in place went
live as the early edition of the WSJ hit the streets. Two
days later the client was contacted by a potential client
after he visited the site. She was flown to the East Coast
and a very lucrative contract was signed. The logo has received
four major design awards and appears in two design annuals.
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